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Xiamen delegation attends ICCA to promote the city

     chinadaily     2017-11-13 17:16:00    

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A delegation consisting of four officials from Xiamen Convention and Exhibition Bureau and Xiamen Tourism Development Committee attended the 56th Annual Meeting of International Congress and Convention Association (ICCA) held in Prague, capital of Czech Republic on Nov 12.


The delegation attended a series of activities, including ICCA’s opening ceremony, the branching meeting of attendees from Asia-Pacific region, and sub forum of destination marketing to get familiar with the fine resources of global MICE industry and improve Xiamen’s international popularity.


They also held informal discussions with their foreign counterparts from more than 10 countries, such as Czech Republic, the UK and Spain to learn about their advanced experience in developing MICE industry and applying for international conferences.


Further negotiations between Xiamen delegation and industry bodies, such as International Association of Microbiological Societies were held striving for more international conferences to settle in Xiamen.


Founded in 1963 and headquartered in Amsterdam, capital of Netherlands, ICCA is the most authoritative organization in global MICE industry and has more than 1,000 members in over 90 countries. This year alone the association attracted nearly 1,000 businessmen from 77 countries and regions.


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